Evaluating research

After this process I feel we could have gone into dept more with the research as this would have given us a wider understanding of our task. We also could have asked more specific questions in are survey, asking our target audience what they like when it comes to the conventions of a movie. This would be things like: characters, setting, visual imagery and lighting. Even though we did ask a question about the plot, it could have focused more on our genre as it was a closed question. Overall I feel our research was spread evenly during this process as we had equal tasks to do when it came to researching our new genre. If I were to do this process again I would look more into the conventions of the genre I would be studying and ask more interesting questions to have wider feedback.

I have learnt that genre is never static and can always be re-packaged and changed. I know this now when we received an announcement about the box-office not wanting physiological horrors. At the time we were doing a Science-fiction, comedy horror, however we overcame this by re-branding our movie to a 'thriller'. This is called regenrification.