Audience Research

Before we film a discussion of thriller films for our research we tried a practice survey. We asked out audience four questions to help us understand what type of questions we should ask. The questions were:

1. What do you expect in a 15/18 film? 
2. What is your favourite type of thriller film- horror, crime, psychological, drama, romance etc? 
3. What do you like your film to be set? 
4. Do you get bored of watching the same thing? 
5. Do you prefer black and white films or colour? 
6. What type of music do you like in thriller films? 
7. Do you like films to have a slow introduction, quick introduction or a film that unravels throughout?

Our audience research with this survey has helped in many ways. Firstly through the questions- when producing our real discussion, we are going to ask more open questions as we feel these questions were limiting our feedback. Secondly, this has also helped us in what type of film we are going to make. Most people answered the second question (favourite thriller film) as psychological. This means that viewers today enjoy these types of films and this influences us to produce one. On the third question answers came back with: realistic locations and places in the middle of nowhere. These answers contradict each other as half of our audience wants ordinary locations whereas the other want something different. With the fourth question, nearly all people wanted something new and exciting for  a thriller film. This makes us want to produce something original and unique. Furthermore with the fifth question, most people today prefer colour films. Even though we did ask a modern audience this could be something to avoid. Question six gave us interesting feedback as most people liked tense and happy (juxtapose to thriller films) music in thriller films. This gives our group a challenge when it comes to editing our film as we will have to think about placement and sound. Finally with question seven, nearly all people answered with a film that unravels. This shows that audiences' today enjoy crime/physiological thrillers that have gripping stories. This gives our group something to work on as we are going to have to come up with a creative idea.